Pascal Alexander

started working as a designer and art director in 2005, was involved in numerous publishing projects and record labels, co-ran an influential art book shop and an international film festival, held a formative role in Zurich’s club scene and was running an occasionally active design and branding practice in partnership with Urs Lehni before joining the Schauspielhaus Zürich in 2019. He‘s the founder and creative director of Académie Rodakis.



Talks / exhibitions

Elisava Barcelona, CA2M Madrid, Kunsthalle Vienna, Künstlerhaus Stuttgart, La Casa Madrid, Galeria Yono Santiago, UDM Berlin, Artizdat Moscow, Art Chicago

They say

«…most enticing will be the recently released title ‹Panther’s Collection›.»
L.A. Times, 2014

«Der Mann hat Haltung. Und Stil. Und Humor.»
Bjørn Schaeffner, 2016

«With a fabulous eye for sharp design, this young creative has an extensive client list many of which come from within the larger circle of the creative sector. He’s notoriously choosy when it comes to adding to his portfolio of clients. Pascal effectively chooses them rather than reverse. He has a clear vision of his own design signature, and is amongst the city’s most switched on at tapping into the Zeitgeist.»
Ingrams-Review UK, 2015

«Pascal Alexander also designs posters centred around (life-changing) techno artists… …He captures exactly what the music is supposed to be about: quite simply, the music. No scene, no pretensions. Just music. His poster design represents this to a tee: it’s all hidden in the subtext, in the font usage and arrangement of letters.»
Ruby Giles, Pitch-Zine, Resident Advisor, 2014

«I’m really into it and the photography and presentation is out of this world.»
Jeremy Dunn (Rapha), Glory Days Review, 2009

Interview excerpts

«Good design is universal, the regional signatures with a raison d’être are the ones who will survive anyway because of their specific function and what hopefully will disappear could be best described as decoration or folklore, driven by the past. I’m much more interested in quality than heritage.»
Ingrams-Review UK, 2015

«What really interests me is the question of how we design our environment and graphic design plays a minor, yet complex part in it for it’s supportive to all other cultural disciplines but, as an exception, has no purpose without them. This interrelation is what makes it quite universal for being a detail and that’s a good starting point. I only work with carte blanche and aim to create a certain mood whilst keeping things as plain as possible. People shouldn’t get disturbed by my work and I somehow wish I would get paid for taking graphic elements away, rather than adding them. I’m definitely more concerned about the space that gets interfered by my design than about my design getting impaired by it’s surrounding space.…
… A designer has the power to change the way how space gets perceived and therefore how people feel which entails a great social responsibility. He has to be driven by quality as a prerequisite to any other interest and the independence this requires can only be secured by the willingness to adapt to any living condition. I think the current generation of designers should pass the expectation of making a secure living by design. By no means I suggest working for less money or am I against financial success, but the desire for security results in a dependency on clients and therefore in making compromises. Defining his role would exceed the interview format, I’d just like to point out that nowadays one of his most necessary roles probably will be found in the one of an educator.»
Ligature, 2013









Mark

Das Blenden

There Is Nothing, But Still There Is A Proportion, 2015
Listen

And Here I Lay, 2012
— Listen

Trommeln Am Äquator (1905), 2012
— Listen

Kilimanjaro Simulacrum, 2010
— Listen

Desert Planet, 2010
— Listen
What they say:

«The greatest.»
Yilmaz Dziewior

«Bist du so ein berühmter DJ?» Christopher Roth

«Der Mann hat Haltung. Und Stil. Und Humor.»
Bjørn Schaeffner

«Das Blenden operiert an der Schnittstelle von ausgeprägtem Kunstwillen und Dancefloor-Tiefgründigkeit, ein Act, der helvetische Verwurzelung mit einer hanseatischen Weltläufigkeit à la Dial und Smallville kreuzt.» Cabaret Zürich

«Man muss sich seiner Sache schon ziemlich sicher sein um trotz Protest aus dem Publikum zur Peak Time knappe 15 Minuten lang Klaus Schulze’s ‹Bayreuth Return› zu spielen und daraus eine so tiefe und erlösende Bassdrum zu ziehen dass der gesamte Club vor Exzess beinahe hyperventiliert. Das Blenden ist Erziehung.» Max Benzel

«Das ist ja eigentlich ein Musical.» Theodor Heist

«He will save us from the flames.» Hendrik Soderstet

«Ich folge ihm blind.» Justus Hafenstein

«Ein vorzüglicher Plattenleger, gesegnet mit einem wunderbaren Geschmack» Alex Dallas, Drumpoet

«Du kannst ja auch fröhliche Musik spielen!» Dejan, Cityfox

«Is he serious?» Earnestin Mankin

«The party is over.» Das Blenden

Dates:

Das Blenden resided at Club Zukunft and Cabaret Club. It’s rarely playing anymore, but:

2805 — Zukunft Zurich with Kassem Mosse
1903 — Dial Label Night, Zukunft Zurich
1103 — Smallville Night, Golden Pudel Hamburg
1802 — Aspects Night, Zukunft Zurich
1202 — Smallville Night, Cabaret Zurich
2101 — Kunsthaus Bregenz for Haegue Yang
0909 — King Size Berlin for Vogue Magazine
0409 — Motto Berlin with Christian Naujoks
2808 — Zukunft Zurich with Dixon
0808 — Kunsthaus Bregenz with Christian Naujoks
3107 — Cabaret Zurich with Jeff Mills
2704 — Künstlerhaus Stuttgart
2603 — Sang Bleu V Launch
Dates:

Das Blenden resided at Club Zukunft and Cabaret Club. It’s rarely playing anymore, but:

2805 — Zukunft Zurich with Kassem Mosse
1903 — Dial Label Night, Zukunft Zurich
1103 — Smallville Night, Golden Pudel Hamburg
1802 — Aspects Night, Zukunft Zurich
1202 — Smallville Night, Cabaret Zurich
2101 — Kunsthaus Bregenz for Haegue Yang
0909 — King Size Berlin for Vogue Magazine
0409 — Motto Berlin with Christian Naujoks
2808 — Zukunft Zurich with Dixon
0808 — Kunsthaus Bregenz with Christian Naujoks
3107 — Cabaret Zurich with Jeff Mills
2704 — Künstlerhaus Stuttgart
2603 — Sang Bleu V Launch